The Lab


Aarti Singh  ///  Co-founder  ///  AARti@SUNOLABS.CO

Aarti Singh is an art director involved in storytelling at every level, from concept, to field production to distribution, with a particular emphasis on child rights, global health and poverty issues in South Asia. Her consultancy focuses on designing immersive digital experiences that allow audiences to encounter these themes in a unique and impactful manner.

Prior to this she was the Development Officer at UNICEF USA’s DC office. In this role, she managed the Mid-Atlantic Board, major donors, special events, and supported the Office of Advocacy and Policy in their ongoing efforts in Washington DC.  Before that, Aarti was part of the inaugural class of UNICEF Global Citizen Fellows. For two and a half years,  she engaged the DC, MD and VA communities in UNICEF programs.


Jake naughton  ///  Co-founder  ///  JAKE@SUNOLABS.CO

Jake Naughton is a visual artist and journalist making work about queer identity in the present moment. This interest takes the form of long-term, in-depth projects, like This is How the Heart Beats, about East Africa’s LGBTQ Refugees, or Here is What I Know About Love, which explores and deconstructs love through the prism of his own relationship with his partner. 

He works regularly for clients like The New York Times and also for outlets like VICE Magazine, The MasterCard Foundation and Pentagram. His work has been recognized and supported by the Magenta Foundation, the New York Foundation for the Arts, Photo District News and the Pulitzer Center on Crisis Reporting. Throughout, he strives to create work that deeply engages viewers and challenges traditional modes of creating and presenting stories.